A Look at Content Optimization Tools
It’s hardly a secret that content marketing is an incredibly effective strategy for growing your blog or business. Compared to outbound marketing, it generates three times as many leads at less than...
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Tactics to Scale Your Content Creation
Creative content is a big deal for online marketers. In 2021, the digital online advertising and marketing industry was worth nearly $180 billion. This market grows more than 15% a year, and there’s...
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Grin and Bear It or Grin and Bare It?
Bearing Bare Bears? When thinking about bear vs bare, the correct answer is that it’s grin and bear it. But we’re not talking about actual grizzlies here. The verb “to bear” does come from a similar...
View ArticleWriter Spotlight: Stu Brown — The Stuff Legends Are Made Of
They say it takes a village, but when it comes to writing content, a crowd can do pretty amazing things. As we begin wrapping up another great year on the platform, it seems fitting that one of the...
View ArticleWhy SME Review Is a Viable Solution to Scaling an Expert Project
Adding an SME review layer to your content creation plan boosts the credibility and ranking of your business’s landing pages and blogs. Find out more about Crowd Content’s SME Review process and how...
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How Freelancers Support In-house Teams
When you work with freelance writers, you get the benefits of accurate, well-written content without having to hire a full-time writer or assign extra tasks to busy in-house team members. As for...
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Tackling Content Upgrades: What, Why, How Often and How to Update Your...
The prevailing wisdom is that long-form content (1,000 words or more, at least) often drives better SEO and conversion performance. And you’re supposed to post fresh content regularly — once a week or...
View ArticleWriter Spotlight: Elizabeth Michael — And Now, A Musical Interlude
It’s not often that writers are in the limelight. Some may achieve fame by hitting the bestseller lists, but most practice their craft quietly behind the scenes, especially if creating content like we...
View Article4 Grammar Rules That Make Reading and Writing Tougher
Dictionaries have thousands of entries, but only about 171,000 are currently in use, according to a report issued by the BBC in 2018. As a wordsmith, you probably know more of these words than most of...
View ArticleStrategies for Growing Your Business With Influencer Marketing
Influencer marketing has been buzzing through the industry for a while now. Even mainstream media commonly references the reach and impact of social media influencers. Yet the concept of brands...
View ArticleHow to Grow Your Business With Strategic Content Marketing
What Is Content Marketing? Content marketing is the practice of creating and distributing content that’s valuable and relevant to people in your target audience. It’s important to remember that what’s...
View ArticleBoost Engagement, Conversions and SEO With Video Marketing
Video is becoming an increasingly important component when it comes to online marketing. If you’re not yet using video as part of your marketing strategy, you’re missing out on a huge opportunity....
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How to Create B2B Content Marketing Goals With 5 Examples
The Importance of B2B Content Marketing Goals for Business Developing B2B content marketing goals is critical to attract new customers and grow your revenue. But strategizing a content plan can seem...
View Article7 Inbound Marketing Channels to Generate More Leads
How to Grow Your Business With Inbound Marketing Channels Tell me if you’ve heard this one before. Your company’s lead volume is stagnant but your sales reps are capped. What do you mean simply call...
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5 Tips for Writing an Email Marketing Newsletter
Learn What It Takes to Create a Successful Email Newsletter It’s a challenge all email marketers face. How can I get people to care? What email newsletter tips can I use to excite my customers? Email...
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6 Common Copywriting Mistakes That Hurt Content Marketing
How Mistake-Free Copywriting Impacts Content Marketing and Which Copywriting Mistakes to Avoid Picture this. You’re writing a blog post, a social post or copy for a product page. You want it to...
View ArticleHow Much Does a Ghostwriter Cost for Business Writing?
Content marketing drives your business. Companies leverage content to build their brand, generate sales and nurture leads. But producing content at scale takes time. According to data, it takes over...
View ArticleHow to Create an Inbound Lead-Gen Machine With Content Marketing
You’re trying to grow your business but your sales team can only scale so many new outbound calls and outreach emails per week. Or maybe you’ve hit a wall with your online ads. Or you’re pumping out...
View ArticleHow to Create B2B Content Ideas for Your Blog
If you want your business to rank well on search engines, your content must appeal to your audience and establish you as an expert in your niche. But effective B2B content marketing ideas aren’t...
View ArticleSupercharge Your Content Marketing Strategy With a Blog-Writing Service
Blogs have evolved dramatically over the past 10-20 years. They’re no longer limited to online journals — now, they’re valuable marketing tools that can drive traffic, build authority and strengthen...
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